Writing blog posts, or articles is one of the ways you get your name, your business and your authority to the internet universe. Now, if you’re going to spend the time to actually write something, it is helpful to know how you can do that in a way that will not only create good content but do so in a way that Google will and can appreciate. You should never write solely for Google, however your website comes with built in tools that we’ve provided that will help you keep your eye on Google so that you can organize and arrange and focus your content appropriately. This video will give you a walk through on how to use these tools and some of the things you can keep in mind as you write.
Also feel free to download the free pdf on copywriting below by the folks over at Copyblogger.